Postcard Delivery Services
Bigger Than a Flyer Louder Than the Mail Stack
When door hangers aren’t practical and standard mail gets buried under bills, oversized postcards strike the perfect balance.
Paperboy Marketing delivers high-visibility postcard campaigns to targeted neighborhoods through direct mail and EDDM. Your message lands in the mailbox bold, visible, and impossible to miss.
- Oversized formats that command attention
- Target by neighborhood or mailing list
- Measurable ROI with tracking options
- Full-service planning through delivery
Understanding Postcard Delivery
Postcard marketing combines the broad reach of direct mail with the visual impact of a larger format.
Unlike letters tucked inside envelopes, postcards are seen immediately. There’s no barrier between your offer and your audience. That instant visibility increases recall, response rates, and brand awareness.
Paperboy Marketing handles everything, audience targeting, print coordination, postal preparation, and delivery, so your campaign runs smoothly from start to finish.
Benefits of Postcard Marketing
Instant Visibility
Postcards don’t need to be opened. Your headline, offer, and branding are visible the moment the mailbox is opened.
Larger Format Higher Impact
Jumbo postcards outperform standard sizes because they stand out physically in a stack of mail. Bigger space means stronger offers and clearer calls to action.
Cost Effective Neighborhood Saturation
EDDM postcards allow you to blanket entire neighborhoods without needing a mailing list. You get broad exposure at lower postage rates.
Targeted Mailing Options
Want precision instead of saturation? Use targeted mailing lists to reach specific households based on income, home value, or demographics.
Easy to Track Results
Use QR codes, dedicated phone numbers, custom URLs, and promotional codes to measure response and calculate ROI.
Our Postcard Delivery Process
Strategy and Targeting
We identify whether EDDM or targeted mail is right for your goals.
Design and Print Coordination
We confirm format size, specs, and printing standards to maximize visibility and postal compliance.
Postal Preparation
We handle bundling, addressing, and USPS requirements so you don’t have to.
Mailing and Distribution
Your postcards are entered into the postal system and delivered to your target households.
Tracking and Optimization
We help you measure response and refine future campaigns for better ROI.
Why Choose Paperboy Marketing
Plenty of companies will print your postcards and drop them in the mail. Then they disappear.
We don’t just “send mail.” We build targeted postcard campaigns designed to get noticed, get remembered, and get results.
We Specialize in High-Visibility Physical Marketing
Digital ads fight for seconds of attention. Standard letters get opened and tossed. Oversized postcards sit on the counter. They get seen multiple times. We focus on formats that physically stand out in the mailbox.
Strategy First, Not Just Postage
EDDM or targeted list? Jumbo format or standard size? Saturation or precision? We help you choose the right approach based on your goals, budget, and market, not what’s easiest to sell.
Full-Service Execution
Printing specs. USPS compliance. Bundling. Addressing. Postal entry. We handle every moving part so you don’t have to navigate postal regulations or vendor coordination.
Flexible Campaign Sizes
Need 2,000 postcards to test a neighborhood? Done. Want 50,000 mailed across multiple markets? We scale with you. From small local launches to multi-city rollouts, we build campaigns that grow with your business.
Integrated Neighborhood Dominance
Postcards work even better when paired with door hanger delivery or new mover marketing. Multi-touch campaigns increase recall and response. We help you layer your marketing instead of relying on one channel.
Nationwide Reach Local Execution
Based in Minnesota and serving businesses across the country. Minneapolis. St Paul. Des Moines. Denver. Phoenix. Las Vegas. And beyond. Your postcard campaign gets local-level attention to detail no matter where you’re targeting.
Frequently Asked Questions
What size postcard works best?
Oversized formats like 6×9 or 6×11 consistently outperform smaller postcards because they stand out more in the mailbox.
How much does postcard delivery cost?
Costs depend on size, quantity, and whether you choose EDDM or targeted mailing. EDDM offers lower postage rates, while targeted campaigns vary by list and volume.
Can I target specific neighborhoods?
Yes. With EDDM you can choose postal routes. With targeted mail, you can filter by income, home value, and demographic criteria.
How long does postcard delivery take?
Local EDDM campaigns often deliver within 2 to 5 days. Larger or nationwide campaigns may take 1 to 3 weeks depending on scale.
Can I combine postcards with door hangers?
Absolutely. Many businesses use postcards for mailbox visibility and door hangers for physical doorstep presence. Multi-touch campaigns often outperform single-channel marketing.
Have More Questions?
Ready to Get Your Message Seen?
EStandard mail gets buried. Digital ads disappear.
Oversized postcards get noticed.
Paperboy Marketing delivers postcard campaigns that put your message directly in the hands of your target customers.
Your Offer. Their Mailbox. Measurable Results.